Monday, June 19, 2006

Stella Artois: Reassuringly Expensive





Stella took an unavoidable truth about their product—it's price—and made it a selling point. I love the use of the faux coupon, and I love the refreshing honesty even more.

Via Adarena, via AdLand.

Screaming Kid

This condom commercial highlights the second-best reason to use protection. If AIDS doesn't scare you enough, this certainly will...

Sunday, June 18, 2006

Rising Gas Prices

Here's a simple but amusing take on rising gas prices. Apparently the owners of this gas station decided that a novel way to compete would be to accept body parts in trade for gasoline instead of money. Sounds about right.

I can't take credit for the photo. Found it posted on the SHLOG.

Saturday, June 17, 2006

When I Grow Up

Everyone in the industry saw this ages ago, but this Monster.com parody ad is just too good to overlook. If you've ever worked at an ad agency, you will identify with one of these kids.

Video Games as Birth Control

To be honest—and isn't that what this site is all about?—I have no idea if this is really a commercial for World of Warcraft or if it's a spoof done by G4 . But whatever it is, it strikes a chord of truth never before seen in an ad for video games. Enjoy.

AOL Parody Ad

Okay, so not all of the ads you'll see in this blog are real. Some—and possibly the best of them—will have been created in parody by consumers. Whether they're frustrated with a product, as in this AOL spot, or its adoring fans, sometimes the most truthful ads will be those generated by the users. And call me crazy, but isn't one of the actors in this ad Lloyd from Entourage?

Bennigan's Self-Aware Jingle

This ad for chain restaurant Bennigan's looks exactly like any ad for any other chain restaurant on the surface. Fresh vegetables, happy families, and attentive waitstaff. In other words, it looks like a load of total B.S. But the jingle is so self-aware it sounds like it came out of an episode of South Park.

Friday, June 16, 2006

Truth In Advertising

Welcome to ADVERITY, an adblog with a twist. Our aim is not to be an industry watchdog--aren't there enough of them already? Our mission is to seek out advertisers who dare to tell the truth. Like Mom always used to say, honesty is the best policy. And if you don't have something nice to say, don't say anything at all. So, please contribute by alerting us to those rare, brave ads that aren't ashamed of the truth.